Pricing
Every plugin is free.
Nothing here is paid unless it extends something free. Install any plugin at no cost, keep it forever, and buy a Pro add-on only when you have outgrown the free one — priced per plugin, billed yearly.
Free is not a trial
Free plugins have no expiry, no row limit and no nag screen. They are on WordPress.org and stay free.
Nothing switches off
When a Pro year ends you stop getting new versions. The version you have keeps running, with all your data.
No per-seat, no percentage
One price a year, per plugin, per site. Not per user, per contact, per booking or per transaction.
Free and Pro
What the add-on adds.
Each Pro plugin extends a free one. The free plugin stays installed and keeps doing everything it did — Pro is additional, never a key that unlocks it.
| Free plugin | What it does | Pro add-on | What Pro adds | Per year |
|---|---|---|---|---|
| Apaxon CRMFree | Contacts and follow-ups, fed by the forms you already use. | Apaxon CRM Pro | Deals with pipelines and stages, Multiple pipelines, Weighted forecast by stage | £99/year |
| Apaxon BookingsFree | Take reservations without paying per diner. | Apaxon Bookings Pro | Deposits and prepayment, Staff and resources, Multiple locations | £59/year |
| Apaxon FormsFree | Forms that connect with the rest of your workflow. | Apaxon Forms Pro | Payment fields, E-signatures, Calculations | £39/year |
| Apaxon CommerceFree | A modern commerce platform for WordPress. | Apaxon Payments | Stripe and PayPal, Refunds, Signed webhooks | £69/year |
| Apaxon Shipping | Postcode zones, Weight and price bands, Live carrier rates | £59/year | ||
| Apaxon Subscriptions | Recurring billing, Trials and proration, Dunning | £99/year | ||
| Apaxon SecurityFree | Protect your WordPress website with confidence. | Apaxon Security Pro | Malware scanning, Enforced 2FA, Login anomaly alerts | £59/year |
| Apaxon Site MonitorFree | Every site you look after, on one dashboard. | Apaxon Site Monitor Pro | Remote updates, Branded reports, Team access | £149/year |
The other 11 plugins have no Pro add-on. They are free, and there is nothing to buy — if that changes, the free version keeps everything it has today.
Free, with nothing to buy
No Pro version, no catch.
Questions
The ones worth asking.
What happens if I stop paying?
The version you have installed keeps working, exactly as it does today. You stop receiving new versions and support until you renew. Nothing is switched off, hidden, degraded or deleted — a lapsed licence should never take a business offline.
Why is Commerce free when a shop is the most valuable thing you build?
Because a shop that costs nothing to build is a shop that gets built. Products, orders, stock and customers stay free permanently. The money is in Payments, Shipping and Subscriptions — the plugins a shop needs once it is actually selling, and can afford at that point.
Is the code locked down?
No, and it cannot be. WordPress plugins are covered by the GPL, so the code is yours to keep, modify and run. What the licence buys is a year of updates, the signed release channel and support — not permission to run software you already have.
What counts as a site?
One WordPress installation. Staging and development copies of a site you already licence do not consume an extra seat, and moving a site between domains does not either — a site is identified by a normalised hash of its address, so gaining HTTPS or a www does not cost you a seat.
Do you charge per transaction, per contact or per user?
No. One price a year, per plugin, per site. A CRM that charges per user punishes the thing a CRM is for, and a shop plugin that takes a percentage charges you twice for code you already installed.
Can I renew early?
Yes, from 30 days before your updates end, and the year is added to your existing date rather than starting again. Renewing responsibly should not cost you the time you already paid for.